An izakaya in Higashi-Nihombashi, Tokyo, where to try tuna dishes

I love tuna. When I saw an izakaya specializing in tuna and seafood near my hotel I decided to try it for a late night snack.

The visit

The place was still open at 10pm, I believe it is open till midnight.

It was a very spartan place with stools. I think they wanted to reproduce the feeling of a place inside a fish market.

First I was handed some boiled tuna as a compulsory appetizer.

For less than 8 USD I got three nigiri with lean, medium-fatty and fatty tuna. No complaints about the freshness of the tuna.

But the highlight of my visit was this tuna cutlet… It reminded me a gyukatsu because the tuna was, as expected, raw inside. It was much better than the deep fried version I had at Sushi Zan Mai a few evenings earlier. I loved this dish.

The menu was only in Japanese and they had some other dishes I would not mind to try in the future, such as deep fried fish, fire grilled scallops, tuna donburi and such.

The check

Appetizer, two dishes and a soft drink came to 2,754 yen (around 25 USD). Mid-range prices, but the tuna cutlet alone was worth the visit.

I wound NOT recommend anyone to travel to Higashi-Nihombashi just to visit this izakaya, it was nothing special. But if you are in the area, this can be a great place for a late night snack or meal (not so many places are open till late in this area). It is next to a yakiniku restaurants I have also reviewed. Both the yakiniku restaurant and this izakaya belong to a group called Vitality that operates multiple restaurants and brands across Japan and overseas.

Where in Tokyo:
Japanese name: 魚党 東日本橋店
3 Chome-11-5 Higashinihonbashi, Chūō-ku, Tōkyō-to 103-0004, Japan
Address in Japanese: 〒103-0004 東京都中央区東日本橋3丁目11−5
Tip: Tip: take the Asakusa line and if your coming from South (i.e. Ginza, Haneda) take the B4 exit of Higashi-Nihombashi station. If you are travelling from north (i.e. from Asakusa or Narita) take the B3 exit and cross the street.

A Yakiniku with Yamagata beef in Higashi-Nihombashi, Tokyo

When in Tokyo, sometime I choose to stay around the Higashi-Nihnombashi station; it is a strategic point for transportation; from there, it is easy to get the Asakusa line to Narita or Haneda airport and it is just one stop away from Tokyo station. In fact, the area is served by three stations. I can be in Ginza in less than 10 minutes. I love this kind of convenience.

That’s why I came across a few interesting restaurants in the area. One of these is a yakiniku restaurant just outside the B4 exit of Higashi-Nihombashi station. I am not sure about the English name; at the end of the review I have provided what I found on Google Maps, while on the sign it reads “Shinihon Yakinikutou”.

The visit

I am reporting from my visit in September 2018 (the day of the big typhoon in Central Japan; another time I took refuge here during the big snow day of January 2018). The place fills with salaryman and group of friends pretty early.

I got as usual a seat at the counter and I was handed the English menu.

Being an yakiniku, most of the dishes are served raw ready to be grilled by the customer on a charcoal grill.

With my first order – a set of Yamagata beef – they brought the grill. It did not look precisely clean… but let’s say that it was well-lived.

Yamagata prefecture is home to one of the three most sought-after types of Japanese wagyu along with the well-known Kobe and Matsusaka. It is not clear to me if this was the Yonezawagyu, the top brand coming from Yamagata, or some other brand from the same region. Either way the marbling was evident and the beef tender and tasty.

I also ordered a set of home-made sausages. They also came raw to cook on my mini-grill. They were quite good.

Finally I had a fantastic wagyu hamburger. Probably the best dish of the evening.

The check

The three dishes plus a coke came to around 5,000 yen (45 USD). I had also to pay a 324 yen (before tax) cover charge. Yakiniky with quality beef is not cheap and this can be regarded as a mid-range place.

I really liked the hamburger and I could be back in the future.

Where in Tokyo:
New Japan Yakiniku Higashinihonbashi store
Name in Japanese: 新日本焼肉党 東日本橋店
3 Chome-11-6 Higashinihonbashi, Chūō-ku, Tōkyō-to 103-0004, Japan
Address in Japanese: 〒103-0004 東京都中央区東日本橋3丁目11−6
There is a Facebook page.
Tip: take the Asakusa line and if your coming from South (i.e. Ginza, Haneda) take the B4 exit of Higashi-Nihombashi station. If you are travelling from north (i.e. from Asakusa or Narita) take the B3 exit and cross the street.